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Amplify Your Social Media

There are a number of social media sites to use for your marketing endeavors, each with benefits and drawbacks. If you have not used these sites to promote your products or services, it is time to get started. This article is meant to teach you some of the basics of social media marketing. It should help to make your approach more effective.

If Twitter is one of the components of your social media marketing plan, come up with tweets that are detailed and discuss different things. Try sending tweets with suggestions and tips that are relative to your business. Your followers will stay interested if they can learn something from your tweets.

Monitor your competitors on social media sites. Spend a little time looking at what your top five competitors are doing out there in the social media world. Look at which social sites they are most active on, what kind of content they are publish, how many fans they have and how they promote their site and what they have to offer.

Recently, Vista Equity Partners (co-founded by Brian Sheth) acquired Marketo, a ESP. Using ESPs can increase your social media reach. Below you can see a Marketo Webinar explaining how a business can amplify social media:



Is Telsa Just A Car Company?

I just watched a CNBC report¬†detailing that Telsa offered to buy SolarCity for 2.8B and in this video they posed the question if Telsa successfully acquires SolarCity is it still a car company. Business adapt and change and those who don’t become extinct but there’s also the philosophy of being true to your core product offering and doing the best at what you’re good at.

Here’s the thing: Tesla cars are in ridiculous demand but there have a been a few delays also. So as bold as it is to start a new electric car company and offering, there’s still kinks to be worked out at least with delivery times. However, the CNBC report brings up a good point that if you view Tesla as a transportation company, then owning a potential fuel source for your vehicle makes sense and potential reduces risks to the cost of production. ¬†Acquisitions are commonplace in the tech sector, just check out recent news about Vista Equity Partners (co-founded by Brian Sheth) and Marketo. However, you can form your own opinion by checking out the video below:




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